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The Design Entrepreneur: Turning Graphic Design Into Goods That Sell (Design Field Guide)

Designers are used to working for clients, but there is nothing better than when the client is oneself. Graphic and product designers, who are skilled with the tools and masters aesthetics, are now in the forefront of this growing entrepreneur movement.

Whether personal or collective, drive is the common denominator of all entrepreneurial pursuit; of course, then comes the brilliant idea; and finally the fervent wherewithal to make and market the result. The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surfboards, and more.

Through case studies with designers like Dave Eggers, Maira Kalman, Charles Spencer Anderson, Seymour Chwast, Jet Mous, Nicholas Callaway, Jordi Duró, and over thirty more from the United States and Europe, this book explores the whys, hows, and wherefores of the conception and production processes. The design entrepreneur must take the leap away from the safety of the traditional designer role into the precarious territory where the public decides what works and what doesn’t. This is the book that shows how that is accomplished.

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Comfort Meets Design

Discover pieces that feel as good as they look—supportive seating, soft textures, and timeless silhouettes designed to bring effortless comfort and refined style to every room.

Small Space, Big Style

Discover space-savvy pieces—slim seating, nesting tables, wall shelving, and multifunctional storage—that open up your layout while adding warmth, texture, and modern character to every corner.

The Design Entrepreneur: Turning Graphic Design Into Goods That Sell (Design Field Guide)

Regular price $40.00 USD

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Create a home that feels effortless yet intentional. From sculptural lighting to refined storage and cozy textiles, our curated pieces balance
form and function—so your rooms look beautiful, live comfortably, and age gracefully with your style.

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Book Outpost
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Steven Heller, Lita Talarico
Product title
The Design Entrepreneur: Turning Graphic Design Into Goods That Sell (Design Field Guide)
Description
Designers are used to working for clients, but there is nothing better than when the client is oneself. Graphic and product designers, who are skilled with the tools and masters aesthetics, are now in the forefront of this growing entrepreneur movement.Whether personal or collective, drive is the common denominator of all entrepreneurial pursuit; of course, then comes the brilliant idea; and finally the fervent wherewithal to make and market the result. The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surfboards, and more.Through case studies with designers like Dave Eggers, Maira Kalman, Charles Spencer Anderson, Seymour Chwast, Jet Mous, Nicholas Callaway, Jordi Duró, and over thirty more from the United States and Europe, this book explores the whys, hows, and wherefores of the conception and production processes. The design entrepreneur must take the leap away from the safety of the traditional designer role into the precarious territory where the public decides what works and what doesn’t. This is the book that shows how that is accomplished.
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Regular price $40.00 USD
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2.06 lb